Shopify App - Less installs during chinese new year ?

Like my title says. I have noticed a decrease in app installs during the last 10 days which correlates with the chinese new year.

Since most shopify users are dropshippers i think they stopped running ads and are mostly not making alot of revenue so they are not looking for new apps. Atleast thats what I assume.

Did any of you notice the same?
I would like to know this to figure out where the source of this problem is.

Kind regards.