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I quit selling my first SaaS. Posting this instead of a pitch.

A few months ago I wanted to ship my first SaaS and make my first dollar online. Spoiler: I'm not going to make it the way everyone tells you to, and I don't care.
Here's how it went. I hate repetitive work, so I automate everything. I built a scraper on the Hacker News API, fed all of it to Claude, and had it classify the most common complaints devs keep crying about. One kept coming back, something we've all stared at since the day we became adults: bills.
People have screamed for years, still in 2026, about cloud bills (AWS, Azure, all of them) torching their budget overnight because some process goes rogue. So I built Arc-Guard: connect your cloud account, set a cap, and an open-source agent watches it. Over the line? It suspends the resource, or pings you if you set a grace period. (I wanted it to fully kill the process at first. Then I grew a brain and realized that breaks more than it fixes.)
I thought I'd struck gold. Built a fake-door page to collect emails, posted it on Reddit. Result: zero. Reality slapped me twice:

  1. I'm not a seller. Zero charisma, zero read on people. I cannot stand in a room and convince you my thing is revolutionary, and I'm done pretending I can.

  2. Infra is a minefield. I asked for signups, I got a wall of "why would I hand my AWS keys to some random nobody's SaaS?" And they're right. It's my first SaaS, zero track record, starting from nothing in the one space where trust is everything and nobody gives it for free.

So I'm flipping the whole thing. No pitch. No "look how beautiful my product is." I'm going to build Arc-Guard, learn the stuff I'd never touched (how AWS actually works under the hood, Drizzle, Docker), and when it's done I drop it. It sits there. You try it or you don't. Like it and want more, the subscription's right there. Don't, stay on free or leave. I'm done cosplaying as a salesman I'm not, and I build a hell of a lot better as myself than as some guy chasing a goal that was never mine.
Pitch's here if you're curious: https://arc-guard-five.vercel.app/

And if you're not, honestly, I couldn't care less.
What I actually want to know: have you ever thrown yourself into a project that changed you, until one day you looked up and realized you'd turned into someone who wasn't you?

posted to Icon for group Building in Public
Building in Public
on June 29, 2026
  1. 1

    The biggest lesson here wasn't "I'm bad at sales." It was discovering that trust is part of the product in infrastructure. If the first decision a prospect has to make is whether to hand over AWS credentials, you've inherited a trust problem before they can even evaluate the value. That's a much more useful insight than another growth tactic.

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