Do you create videos for every new product or features? Share Your Experience!
Hi Indie Hackers,
I’m Nick, and I’m curious about how fellow indie hackers create videos for
your products and new features.
- Do you always create videos for new product launches or updates?
- What tools do you currently use (free or paid?), and how long does it take to create the video?
- Where do you post these videos and how effective they are in attracting new users?
I’m eager to learn from your experiences and insights. Your feedback will be incredibly valuable.
Feel free to post your video. I'll watch them one by one with likes.
I own a YT channel, so yes, I do :)
Someone edits them, to summarise it takes about two to three days to get one video done. So far very very effective, approximately a third of my client base comes from there.
Besides, I love talking about our products, and I genuinely think people should hear about them (I'm biased haha)
• Do you always create videos for new product launches or updates?
If the UI changes or a major feature is introduced I update the current marketing video.
• What tools do you currently use (free or paid?), and how long does it take to create the video?
Kazam and then convert for the web using the command:
ffmpeg -i blah.mp4 -vf "scale=2*trunc(iw/2):-2,setsar=1" -profile:v main -pix_fmt yuv420p blah.mp4
It takes time mostly for the data setup, scripting, and performing the actions while Kazam is rolling.
• Where do you post these videos and how effective they are in attracting new users?
https://uclusion.com has a video above the fold that is kept up to date with most features. No idea how effective it is.
How about gifs? I wonder if they're as effective (or even better) in some scenarios.